Privacy Policy

Last updated: March 13, 2026

ModelsGroup ("ModelsGroup Creators", "we", "us", or "our") operates the ModelsGroup platform, including the website at modelsgroup.com and the ModelsGroup Creators mobile application (collectively, the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service.

Create AI images, short videos, captions and marketing content using powerful AI tools designed for creators and marketers. ModelsGroup Creators is an AI-powered creative platform that helps you generate visual and written content quickly and easily.

By accessing or using our Service, you agree to this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access the Service.

1. Information We Collect

1.1 Information You Provide

We collect information you voluntarily provide when using our Service:

  • Account Information: Name, email address, and profile photo when you create an account via email, Google, or Apple Sign-In.
  • Profile Information: Bio, display name, profile picture, social media links, and other details you add to your public profile page.
  • User Content: Images, videos, text prompts, and other content you create, upload, or generate through our AI tools.
  • Short Links: URLs you shorten and associated metadata such as custom slugs and titles.
  • Payment Information: When purchasing credits or subscriptions, payment is processed by Apple (via In-App Purchase). We do not store your full payment card details.
  • Communications: Messages or feedback you send to us directly.

1.2 Information Collected Automatically

When you use our Service, we may automatically collect:

  • Device Information: Device type, operating system, unique device identifiers, and mobile network information.
  • Usage Data: Pages visited, features used, actions taken, time spent, and interaction patterns.
  • Log Data: IP address, browser type, referring/exit pages, and timestamps.
  • Analytics Data: Click analytics for short links, including geographic region, device type, referrer, and timestamp of clicks.

1.3 Information from Third-Party Services

If you sign in using Google or Apple, we receive your name, email address, and profile photo as authorized by those providers. We do not access your contacts, photos, or other data from these services beyond what is needed for authentication.

1.4 Browser-Based Free Tools

Our free tools (image editing, PDF processing, video tools, text utilities, etc.) process data entirely in your browser. Files you use with these tools are never uploaded to our servers. We do not collect, access, or store any files processed through these browser-based tools.

2. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve the Service
  • Create and manage your account
  • Process AI image generation, video creation, image editing, text generation, and subtitle generation requests
  • Provide short link creation and click analytics
  • Display your public profile page
  • Process transactions and manage subscriptions and credit purchases
  • Send administrative notifications (service updates, security alerts)
  • Respond to your inquiries and support requests
  • Monitor and analyze usage patterns to improve user experience
  • Detect, prevent, and address fraud, abuse, and technical issues
  • Comply with legal obligations

3. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

3.1 Third-Party AI Services

This app uses third-party AI services to process prompts, images and videos in order to generate requested content. Processing is performed securely through external AI providers. We share data with trusted third-party service providers who assist us in operating the Service, subject to confidentiality obligations:

  • Supabase: Authentication and database hosting
  • OpenAI: AI text generation and prompt enhancement (text prompts only, no personal data)
  • fal.ai: AI image and video generation (prompts only, no personal data)
  • Apple: In-App Purchase payment processing and subscription management
  • RevenueCat: Subscription and purchase management

Each third-party provider processes data in accordance with their own privacy policy and provides the same or equivalent protection of user data as described in this Privacy Policy.

3.2 Public Profile

Information you add to your public profile page (display name, bio, profile photo, social links) is publicly visible to anyone who visits your profile URL.

3.3 Legal Requirements

We may disclose your information if required by law, regulation, legal process, or governmental request, or to protect the rights, safety, or property of ModelsGroup, our users, or the public.

3.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.

4. Data Retention and Deletion

4.1 Retention

We retain your personal information for as long as your account is active or as needed to provide you the Service. We also retain data as necessary to comply with legal obligations, resolve disputes, and enforce our agreements.

4.2 Account Deletion

You can delete your account at any time through the Settings page in the app or website. Upon account deletion:

  • Your profile information, generated content, and short links will be permanently deleted
  • Analytics data associated with your links will be anonymized
  • Some data may be retained in backups for up to 30 days before being permanently removed
  • Data required for legal compliance may be retained as necessary

You may also request data deletion by contacting us at [email protected].

5. Your Rights and Choices

5.1 Access and Portability

You can access, update, or download your personal data through your account settings at any time.

5.2 Consent Withdrawal

You may withdraw your consent to data processing at any time by deleting your account or contacting us. Withdrawal of consent does not affect the lawfulness of processing performed before the withdrawal.

5.3 Communication Preferences

You can opt out of non-essential communications through your account notification settings.

5.4 Rights Under GDPR (European Users)

If you are in the European Economic Area (EEA), you have the right to:

  • Access your personal data
  • Rectify inaccurate data
  • Request erasure of your data ("right to be forgotten")
  • Restrict or object to processing
  • Data portability
  • Lodge a complaint with a supervisory authority

5.5 Rights Under CCPA (California Users)

If you are a California resident, you have the right to:

  • Know what personal information is being collected
  • Know whether your personal information is sold or disclosed and to whom
  • Say no to the sale of personal information (we do not sell your data)
  • Access your personal information
  • Request deletion of your personal information
  • Not be discriminated against for exercising your privacy rights

6. Data Security

We implement industry-standard security measures to protect your personal information, including:

  • Encryption of data in transit (TLS/SSL) and at rest
  • Secure authentication via Supabase Auth with support for OAuth 2.0
  • Regular security audits and monitoring
  • Access controls limiting employee access to user data

While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

7. Children's Privacy

Our Service is not directed to children under the age of 13 (or 16 in the EEA). We do not knowingly collect personal information from children under these ages. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at [email protected], and we will promptly delete such information.

We comply with the Children's Online Privacy Protection Act (COPPA) and applicable provisions of the EU General Data Protection Regulation (GDPR) regarding children's data.

8. Third-Party Links and Services

Our Service may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using the Service, you consent to the transfer of your information to these countries. We ensure appropriate safeguards are in place for such transfers in compliance with applicable law.

10. Cookies and Tracking Technologies

We use essential cookies and local storage to:

  • Maintain your authentication session
  • Remember your preferences (theme, language)
  • Ensure the Service functions properly

We use Google Analytics to understand how users interact with our Service. Google Analytics collects anonymized usage data. You can opt out of Google Analytics by using the Google Analytics Opt-out Browser Add-on. We do not use third-party advertising cookies or tracking pixels. Our browser-based tools do not set any cookies or track your activity.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

12. Apple App Store

If you access the Service through the ModelsGroup Creators iOS app, your use of the app is also subject to Apple's Standard End User License Agreement (EULA), available at: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

13. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us: